Summer is starting to wrap up, and before we know it, the holiday season will be in full swing. With Thanksgiving, Halloween, and Christmas around the corner, many brands are getting their holiday-themed packaging designs ready for production. But why create a holiday-themed design in the first place?

Over the last few months, some of our blog posts have focused on the impact of the current pandemic on several industries through the lens of printing and packaging. Although some effects vary based on industry, there are some key takeaways relevant to any companies dealing with consumer goods:

Selecting one or multiple finishes for your packaging can be just as important as choosing the packaging material itself. Whatever you're creating, whether a label, pouch, or a sachet, selecting a particular topcoat (coating) or finish can add texture, definition and take your design to the next level.  

In the food industry, and especially in produce, lidding film (or top seal) has become a primary flexible packaging choice. Not only does it provide extra benefits for customers, but it creates opportunities for brands to elevate their product as well. So, what are the benefits of lidding film? Convenience

The way we connect with people and products has changed significantly in the last six months, with contactless solutions becoming mandatory for everyday activities, from connecting with friends or family to grocery shopping.

Barrier properties refer to the packaging's ability to resist the absorption of light, moisture, and oxygen. These properties come from the accumulation of the individual films used in the construction of the packaging.

The world has changed in the last six months. The present global pandemic has pushed us into even more of a virtual world, with consumers relying heavily on the internet to keep entertained, to connect with their family and friends, and to make their frequent purchases. 

Continuing on from our terminology guide series earlier this year, our last installment is for stick packs! Ideal for single-use packaging, stick packs are extremely popular for travel-friendly products, products that require extended shelf-life and freshness, and packaging dosages in the pharmaceutical or nutraceutical industry.